In the age of social media, no longer is it enough for businesses to just “do” behind the scenes without also promoting what they’re doing online. Thanks to Scott Steinberg for his great “8 Ways to Execute Your Brand’s Story Online,” with suggestions on how to pull this off. Here’s the list (below); however, in my … Continue reading »
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Customer Experience Webinar Tomorrow – by Oracle, UCI Extension and IMA
Is communicating more effectively with your customers an early New Year’s resolution? Now is your chance to learn how leading brands are using Oracle’s marking solutions to their advantage, by joining in our Webinar! New devices and channels, such as mobile, social and web, are creating radical shifts in the customer buying process and the … Continue reading »
Social Media Program
From Facebook to LinkedIn, Twitter to YouTube – companies and individuals are embracing social media platforms at an ever-increasing pace. The program addresses the many issues surrounding this new phenomenon and provides a roadmap to help individuals and companies navigate social media to gain a competitive edge. Continue reading »