Last Friday, I was honored to represent UC Irvine Extension at the Adobe Leadership Forum, at Warner Bros. in Los Angeles. It a fantastic program and group of attendees, which included various elected officials and TJ Marchetti, Senior Vice President, Digital Marketing at The Walt Disney Studios. Here are some photos, but don’t want to … Continue reading »
Tagged with IMA …
Customer Experience Webinar Tomorrow – by Oracle, UCI Extension and IMA
Is communicating more effectively with your customers an early New Year’s resolution? Now is your chance to learn how leading brands are using Oracle’s marking solutions to their advantage, by joining in our Webinar! New devices and channels, such as mobile, social and web, are creating radical shifts in the customer buying process and the … Continue reading »
“Help, I Can’t Find That Email You Sent!”… Sound familiar?
Ok, it’s Monday and even with our smartphones and blackberries working overtime this weekend, it’s impossible not to have an endless list of emails to work through. That’s why I’m so excited about Catherine Brown’s upcoming webinar: “Help, I can’t find that email you sent!” Whether you are the savviest email manager or a novice, … Continue reading »
Spotlight on UCI, Others, at IMA’s Impact Awards
UCI Extension has much to be proud of today, as it received several awards at the 2012 Impact Awards, one of only two universities recognized for an outstanding achievement. “The mission of IMA is to serve as a unique forum for top Internet marketing professionals to share best practices, develop new strategies, create innovative tools … Continue reading »
In Case You Missed It… “Big Data=Big Opportunity=Big Problems?” Webinar Posted!
“Big Data” often means “Big Opportunity,” but for the everyday Marketing Professional that doesn’t have unlimited time, resources and budget, Big Data may bring Big Problems. In fact, according to IBM, “every day we create 2.5 quintillion bytes of data – so much so that 90% of all data available in the world today was … Continue reading »
Inbound Marketing is a Win-Win
Just finished reading a fascinating article, “Social Media Marketing Strategy: Inbound Marketing Vs Traditional Marketing,” posted by Patrick Murphy on Business2Community.com. He most accurately states: “Both of these approaches [Inbound and Traditional] have value and both are viable marketing strategies. One thing that is becoming clear, however, is that users prefer inbound marketing engagement to … Continue reading »
Don’t miss the opportunity to attend the 2012 IMA Conference!
Re-posting for our good friends at IMA. 2012 IMA Conference and Impact Awards to Feature Powerful Line-up of Keynote Speakers and Breakout Session Presenters The 2012 IMA Conference and Impact Awards to be held Sept. 20-22 at the impressive CityCenter complex in Las Vegas will bring together industry leaders and professional peers to address the … Continue reading »
Upcoming Webinar: “Big Data = Big Opportunity = Big Problems?”
Don’t miss our upcoming webinar “Big Data = Big Opportunity = Big Problems?” with Brett Keirstead, VP Sales and Marketing, with Knowledge Marketing on August 29th. Here’s the teaser: “Big Data” often means Big Opportunity but for the everyday Marketing Professional that doesn’t have unlimited time, resources and budget, Big Data may bring Big Problems. … Continue reading »
IMA Conference Just Around the Corner
Today I spoke with a good friend of mine and a fantastic partner of UCI Extension, Sinan Kanatsiz, about the upcoming 2012 IMA Conference and Awards in Las Vegas. If you haven’t been before, it’s a fantastic event to attend! Sinan is the Chairman and Founder of The Internet Marketing Association (IMA) – a professional organization … Continue reading »
IMA Over-Delivers with Apple Inc. Event
For anyone who is still considering joining the Internet Marketing Association (IMA), hopefully you will after you read this… We had a fantastic evening with featured presenter Madison Gould, from Apple Inc. at its Business Briefing Center located in Newport Beach. Madison Gould and members of the Apple business team presented to a group of IMA-affiliated companies … Continue reading »