Filed under General Posts

“Be Visual, Be Present, and Be Real” – Just a tweet of advice from ‏@LisaGiusto in #UCISOCIALPR course at UC Irvine Extension this semester

What you see (below) is what you’ll get at UC Irvine Extension.  Here are just a few tweets from students to our instructor, Mirna Bard, about the social media course she teaches… Thanks for an excellent social media course @MirnaBard really appreciate your valuable insights! I highly recommend UCI #SocialPR#UCIExtBM Social Media for Public Relations @uciProfessor @MirnaBard #SocialPR Great … Continue reading »

Tips on Pitching the Press via Social Media & Free Webinar Opportunity on Wed. March 13 “Marketing Your Online ‘Beat’”

Whether you’re a marketer, a PR pro, or a journalist, I think you’ll enjoy this short article: “Social media pitching: Journalists share their preferences,” on Ragan.com by Amanda Miller Littlejohn, capturing fantastic bits of advice from top journalists in the business. I strongly suggest reading it in its entirety, but I wanted to point out … Continue reading »

Remarkable Day at Adobe Leadership Forum

Last Friday, I was honored to represent UC Irvine Extension at the Adobe Leadership Forum, at Warner Bros. in Los Angeles.  It a fantastic program and group of attendees, which included various elected officials and TJ Marchetti, Senior Vice President, Digital Marketing at The Walt Disney Studios.  Here are some photos, but don’t want to … Continue reading »

Learn proven strategies from front-line experts in Extension’s new Event Marketing, Fundraising, and Sponsorship course!

Have you ever considered becoming a professional meeting planner? If so, you’re in luck!  UCI Extension just announced a new online course, “Event Marketing, Fundraising, and Sponsorship,” as part of its Meeting and Event Management Specialized Studies Program.  To be successful in event management, professionals must be armed with powerful and effective strategies to manage … Continue reading »

Enrollment for Spring Courses Now Available

Have you ever considered exploring journalism professionally, “marketing your online ‘beat,’” or “blogging for business?”  Well, now is your time.  With spring right around the corner, UCI Extension has opened its enrollment for spring quarter, and is offering some exciting and interesting coursework in addition to those mentioned above.  One of our new offerings is … Continue reading »