What’s Your Social Media Strategy?

“Without a focused strategy that plots a clear path through key touch points, marketers run the risk of chasing their social tails, so to speak, expending a great deal of effort without seeing measurable results.” –Mark Burgess, President, Blue Focus Marketing, and UC Irvine Extension Instructor At UC Irvine Extension, we are fortunate to have … Continue reading

Social Media for All Ages Update

Social Media for All Ages Update Did you know that Extension offers a Social Media specialized studies program online? Social media and social networking has become more and more prevalent for individuals, both professionally and personally.  Often times, human resource managers will search a candidates’ “online profile” before even bothering with a hard-copy resume.  Your … Continue reading

Don’t Miss Today’s Complimentary Webinar on Google Analytics

Harness the Predictive Power of Google Analytics (Info Session on our Course) Sign Up Here: http://unex.uci.edu/services/events/ Today, Thursday, March 27, 2014, 11:30 a.m. – 12:30 p.m. PDT Did you know that Google Analytics can provide sophisticated traffic information about a website, all while delivering a comprehensive array of business intelligence and visitor behavior insights?  Predictive Analyitics … Continue reading

Our Favorite Web Finds This Week

Hello, weekend! Here are our three favorite web finds this week, as it relates to the worlds of marketing and social media. Happy 8th Birthday Twitter! Who has the most followed Twitter feed? @BarackObama? @taylorswift13? Take a guess (or click to see the Top 10!)!  Please follow us at @UCIExtBML New Rules for Personal Branding … Continue reading